How do I identify areas of application for the development of my Smart City Strategy? – From Expectations to Experiences for city visitors and local Citizens

The pos­si­bil­i­ties and tech­ni­cal com­po­nents of digi­ti­sa­tion enor­mous­ly expand the scope of action for cities and local author­i­ties. The aim is to use digi­ti­sa­tion in the future to con­trol sus­tain­able and inte­grat­ed urban devel­op­ment to cre­ate a local val­ue which is char­ac­terised and shaped active­ly under the premise of the empow­er­ment of the vis­i­tor or user??.

In the process of devel­op­ing the areas of action — the Eval­u­a­tion phase — it is impor­tant to iden­ti­fy the areas of appli­ca­tion in order to devel­op a sus­tain­able strategy.

It is impor­tant to work out both, the expec­ta­tions of the tar­get group of cit­i­zens or vis­i­tors and the nec­es­sary fields of action from the point of view of the local actor groups accord­ing to phas­es of the Vis­i­tor Jour­ney: In terms of qual­i­ty, this works with focus groups, inter­ac­tive work­shop for­mats — so-called think tanks — and expert inter­views. In terms of quan­ti­ty, it works with sur­veys, such as polls of passers-by and/or the sur­round­ing area, on site as well as eval­u­a­tions of already avail­able data sources.

We sup­port the process with the help of prac­tice-ori­ent­ed and proven meth­ods for the devel­op­ment of your indi­vid­ual, loca­tion-spe­cif­ic concept.

You can also find out more about our cur­rent news, events and ref­er­ences on our page Cit­i­zen Con­nect — for­mu­las for suc­cess­ful city plan­ners.

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