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Citizen Empowerment

Many cities and munic­i­pal­i­ties are fac­ing the same prob­lems: decreas­ing fre­quen­cy of vis­i­tors, increas­ing vacan­cy rates and decreas­ing iden­ti­fi­ca­tion between cit­i­zens and visitors.

City man­agers have and want to adapt to the chang­ing behav­iour of cit­i­zens and vis­i­tors in order to avoid the decrease in the num­ber of visitors/tourists and the increas­ing depop­u­la­tion of cities.

Instead of sus­tain­able busi­ness mod­els for the con­tin­u­ous devel­op­ment of an attrac­tive city con­cept and the val­ue-added ser­vices and infra­struc­ture required for it, iso­lat­ed tech­no­log­i­cal solu­tions are being devel­oped again and again.

In short: the eval­u­a­tion and def­i­n­i­tion of the required val­ue-added con­cept often does not take place, but goes direct­ly into the trans­for­ma­tion phase with indi­vid­ual projects. In addi­tion, the eval­u­a­tion, imple­men­ta­tion and mon­i­tor­ing of the oper­a­tional phase is prac­ti­cal­ly ignored.

Good news for cities — which have already start­ed their dig­i­tal change — and for deci­sion mak­ers who are still wait­ing: Inte­grat­ed Worlds has devel­oped spe­cif­ic for­mu­las and guide­lines for suc­cess­ful and sus­tain­able imple­men­ta­tion based on its expe­ri­ences with oth­er loca­tions where such projects are suc­cess­ful. This ben­e­fits com­mit­ted urban plan­ners and ser­vice providers, such as may­ors / pub­lic or pri­vate insti­tu­tions, urban plan­ning, city mar­ket­ing, busi­ness devel­op­ment and many more.

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Our Case Studies all over Europe

Dublin City Heritage Parks (Dublin, Irland)

Inno­v­a­tive and inter­ac­tive con­cepts for guid­ed visits

In order to share the excit­ing sto­ries of Dublin City Her­itage Parks, the Dublin City Her­itage Parks project was set up to improve the use and cul­tur­al exploita­tion of the parks. Enhance the vis­i­tor expe­ri­ence by pro­vid­ing an enter­tain­ing, inter­ac­tive and inno­v­a­tive way of liv­ing and vis­it­ing parks, his­to­ry and horticulture

The project is also devel­op­ing a group of active users in these parks who report updates on events, news and ongo­ing activities.

This dig­i­tal solu­tion has been made avail­able through a mobile appli­ca­tion, which is a per­fect com­ple­ment for cit­i­zens and tourists.

Holzgerlingen City

Inte­grat­ed Worlds devel­oped a mobile plat­form for cit­i­zens and vis­i­tors. It is a dig­i­tal guide that pro­vides infor­ma­tion and com­mu­ni­ca­tion of local history.

Holzger­lin­gen is a Ger­man town in the dis­trict of Böblin­gen in Baden-Würt­tem­berg (Ger­many) with 13,103 inhabitants.

The aim of this con­cept was to offer cit­i­zens and vis­i­tors an easy and mobile way to access infor­ma­tion, news and offers of the city regard­ing local leisure activ­i­ties in the fields of cul­ture and youth, edu­ca­tion­al oppor­tu­ni­ties, local social insti­tu­tions and asso­ci­a­tions. Togeth­er with groups of stake­hold­ers from trade, tourism and the city, easy access to the his­tor­i­cal devel­op­ment of the city was designed and imple­ment­ed, for exam­ple in the form of a dig­i­tal­ly sup­port­ed mobile city tour and a mul­ti­lin­gual audio guide, as well as access to the local library.

The local muse­um was expand­ed to include a dig­i­tal expe­ri­ence using bea­cons (Blue­tooth) and offers vis­i­tors on site the oppor­tu­ni­ty to expe­ri­ence and learn about his­to­ry via mobile use.

Smart City Kirchheim unter Teck

The inte­grat­ed online plat­form of Kirch­heim unter Teck.

Kirch­heim unter Teck is a town in the fed­er­al state of Baden-Würt­tem­berg, Ger­many, in the dis­trict of Esslin­gen with a pop­u­la­tion of 40,736 (kirchheim-teck.de). It is locat­ed on the banks of the small riv­er Lauter, a trib­u­tary of the Neckar, as well as in the vicin­i­ty of Teck Cas­tle, about 25 km south­east of Stuttgart.

Unlike the ini­tia­tives known to date, this project does not only explic­it­ly refer to a sales or trad­ing plat­form for the retail trade. Rather, the entire region (asso­ci­a­tions, insti­tu­tions, traders, etc.) must be focused on — the com­mer­cial aspects are only part of the con­cept. An ” indi­vid­u­al­ly cus­tomis­able dai­ly com­pan­ion ” was cre­at­ed for the cit­i­zens and vis­i­tors of the region. It focus­es on actu­al­i­ty and infor­ma­tion that meets the needs of the visitors.

“If you are not online, you don’t exist.” This is an impor­tant basic state­ment that every­one — espe­cial­ly local retail­ers — should have in mind today. Every­thing that makes Kirch­heim unter Teck and the region unique and how you live or what you can expe­ri­ence there should be dis­played online and thus be trace­able. Only in this way attrac­tive­ness of the city and its region can be ensured in a sus­tain­able way in the dig­i­tal age.

In the con­cept of the “Teck Key”, great impor­tance is attached to loy­al­ty and busi­ness incen­tives. Dur­ing reg­is­tra­tion, the user receives a num­ber of advantages.One exam­ple is park­ing through an appli­ca­tion. The doors open auto­mat­i­cal­ly, but the park­ing fee is col­lect­ed via the “Teckschlüs­sel App”.

At the same time, vis­i­tors to the city can use the app to make pur­chas­es at the points of sale and thus obtain a (par­tial) refund of their park­ing tick­et. Using the ver­i­fi­ca­tion key, retail­ers offer cus­tomer loy­al­ty points depend­ing on the val­ue of the purchase.

The same mod­el can be applied to a num­ber of insti­tu­tions such as asso­ci­a­tions, restau­rants, clubs, local shops, etc.

Beuren Open-Air Museum (Baden-Württemberg, Germany)

The muse­um in the palm of my hand.

“Make what you see tan­gi­ble” — that was the prin­ci­ple behind the con­cept of the dig­i­tal muse­um guide in the open-air muse­um. The unique muse­um, locat­ed in the heart of Baden-Würt­tem­berg, offers its vis­i­tors the pos­si­bil­i­ty to expe­ri­ence the sto­ries of the ancient inhab­i­tants in a mul­ti­me­dia way with the mobile muse­um guide.

The result­ing mobile appli­ca­tion, with inte­grat­ed audio guid­ance and loca­tion-based nav­i­ga­tion (GPS), allows vis­i­tors to explore the muse­um inter­ac­tive­ly in an excit­ing way.

An inter­ac­tive range of events, edu­ca­tion­al oppor­tu­ni­ties and local cui­sine com­plete the on-site experience.

Coria del Rio

An excel­lent exam­ple of a dig­i­tal city with a tourist focus.

In the course of the digi­ti­sa­tion strat­e­gy of the city of Coria del Rio, with 30,000 inhab­i­tants, in the province of Seville, a con­cept based on dig­i­tal tech­nol­o­gy was con­ceived and devel­oped for the sup­ply of the region’s cit­i­zens and vis­i­tors, togeth­er with city rep­re­sen­ta­tives and local agents from the areas of busi­ness and tourism.

The strat­e­gy focused on the pro­vi­sion of local infor­ma­tion through a mobile appli­ca­tion with spe­cial atten­tion to cul­tur­al and leisure activ­i­ties as well as tourism issues in the region, which is strong­ly influ­enced by the tourism sector.